JOIN NEW DIA REWARDS PROGRAM
Earn rewards with every purchase, enjoy a $5 first-time in-store reward, redeem points through your MVP wallet, and access exclusive member-only offers.
Join MVP Rewards
Become an MVP and start earning rewards from your very first visit. Signing up is free and only takes a minute!
New Member Perks
- $5 reward to use on your first in-store purchase (effective 1/1/26)
- Start earning points immediately after you enroll
How It Works
- Sign up with your name, email, phone number, and birthday
- Earn 1 MVP Point for every $1 spent
- Redeem your points anytime through your MVP Rewards Wallet
- Enjoy exclusive offers and member-only rewards all year long
REWARD TIERS
Earn points with every purchase and redeem them for store credit. Unlock rewards at every milestone, from 150 points for 10% off of $5 up to 5000 points for $100 credit.
Reward: Free Pre-Roll
Note: Active 5 days before birthday
Reward: Free Lighter
Reward: 10% off or $5
Reward: 20% off
Reward: $50 in ND Store Credit OR $50 gift card to Gate 420
Reward: $75 in ND Store Credit OR $75 gift card to Gate 420
Reward: $100 in ND Store Credit OR $100 gift card to Gate 420
MVP GROUPS
(discount added – not stackable)
Employee 40%
Medical MMJ Card 20%
Locals 10%
Military Discount 10%
